Course Description

Program Description Business Administration - Marketing is the three year program that enables students to learn about key management skills and the promotion of products, companies and businesses. Marketing is a very dynamic field and graduates will gain a clear understanding of consumer behavior, sales promotional tactics and the extremely important field of logistics. The three year marketing program prepares students for various types of management positions. This program will appeal to students who are strategic and creative thinkers with strong analytical skills and have a comfortable level as a team leader since there is an emphasis on marketing management. PROGRAM HIGHLIGHTS Student field work includes marketing research projects in the local communityThird year students have an opportunity to participate in the Ontario Colleges' Marketing Competition (OCMC) Internship for qualified third year students in their final semester Opportunity for qualifying graduates to complete a B. Comm. from Nipissing University on the St. Clair College campus

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